Where the day begins with style and flavor
There are many ways to start the day… and then there’s Etro Rooftop, the place where mornings take on a whole new meaning.
Perched atop the Binn Hotel, in the heart of El Poblado, Medellín, Etro has become a must-visit destination for those seeking a morning experience that blends gourmet cuisine, panoramic views, and a sophisticated atmosphere.
Brunch in the heights is more than a meal — it’s a ritual to enjoy the city from a new perspective. As the sun illuminates the Aburrá Valley, tables fill with fresh aromas, vibrant colors, and relaxed conversations. It’s the perfect meeting point between urban and natural, between rest and inspiration.
The Elevated Brunch Concept: Between Sky and Earth
Etro’s brunch was born from a clear idea: to transform a casual meal into a gourmet experience at altitude. Inspired by the world’s most exclusive rooftops, Etro combines the best of breakfast and lunch with a touch of local sophistication.
Here, fresh Colombian ingredients take center stage. From artisanal bread to cold-pressed juices, every element is designed to awaken the senses.
Meanwhile, the panoramic view becomes the perfect companion — a spectacle of light and color that invites you to slow down and savor the moment.
It’s the place where days off begin with calm, elegance, and flavor — where every detail is curated to make brunch a truly memorable experience.
A Menu That Celebrates Freshness and Creativity
Etro Rooftop’s brunch menu is versatile — ideal for both classic brunch lovers and culinary explorers. Each dish is a study in balance: smooth textures, sweet and savory contrasts, and flawless presentation that fuses the artisanal with the contemporary.
Some standout options include:
Avocado Toast Etro
Sourdough bread topped with fresh avocado, poached egg, and coastal cheese crumble. A classic reimagined with local ingredients and minimalist, photo-worthy style.
Truffled Eggs with Brioche Bread
An elegant dish that blends the silkiness of slow-cooked eggs with the aromatic intensity of truffle. Served with golden brioche and clarified butter.
Guava Waffles with Coconut Cream
A tropical nod to Colombian flavors. Guava becomes the soul of this dish, adding natural sweetness and a vibrant color that captivates at first glance.
Etro Sharing Board
Perfect for couples or groups: mini croissants, premium cold cuts, seasonal fruits, aged cheeses, and artisanal jams — accompanied by single-origin Colombian coffee and cold-pressed juice.
Signature Coffee
Etro partners with local producers to offer a unique coffee experience. Espresso, cold brew, or latte with panela foam — each preparation celebrates Colombian coffee with respect and creativity.
The menu evolves seasonally to feature fresh ingredients and innovative ideas. The philosophy is simple: elevate the everyday to a gourmet level without losing authenticity.
Morning Drinks to Toast the Day
No brunch at Etro is complete without a glass in hand. The rooftop bar offers a selection of drinks crafted to perfectly complement the morning mood.
Among the crowd favorites:
- Classic and tropical mimosas, with fresh passionfruit or pineapple juice.
- Etro Bloody Mary, infused with spices and a smoky twist.
- Coffee Spritz, an energizing mix of espresso, orange liqueur, and dry bubbles.
- Lulo and Basil Lemonade, refreshing and vibrant for a non-alcoholic option.
Each drink is presented with Etro’s unmistakable visual flair — a reflection of the attention to detail that defines the rooftop’s identity.
A Bright, Relaxed, and Elegant Atmosphere
By day, Etro transforms. Natural light floods the space, highlighting the wood and dark steel tones of its design. Tables by the windows or on the open-air terrace are the most coveted spots — from there, the Aburrá Valley stretches endlessly before your eyes.
The atmosphere blends soft music, a gentle breeze, and impeccable service. It’s a haven of calm in the middle of the city, perfect for long conversations, spontaneous laughter, and well-deserved pauses.
Etro has achieved what few places in Medellín have: a balance between sophistication and natural warmth, offering an experience that feels exclusive yet welcoming.
Ideal for Social Gatherings and Special Celebrations
Brunch at Etro is also the perfect plan for celebrating special occasions. Birthdays, anniversaries, family gatherings, or reunions with friends all find their perfect setting here.
The rooftop team offers personalized options for décor, music, and shareable menus, adapting to every type of celebration.
Thanks to its privileged location inside the Binn Hotel, guests can easily turn brunch into a full-day experience — a gourmet morning that can flow into an afternoon of spa relaxation, rest, or a romantic dinner in the same space.
At Etro, every visit becomes a cherished memory.
Etro: The Brunch Medellín Has Been Waiting For
In a city that has become a global culinary destination, Etro Rooftop takes the concept of brunch to new heights. It’s not just about what’s on the plate — it’s about the entire experience: the ambiance, the view, the service, and the lasting sense of well-being.
Here, mornings unfold without rush, conversations flow effortlessly, and every detail invites you to linger a little longer.
Brunch at Etro is a celebration of the present — a sophisticated pause in the rhythm of urban life.
Because starting the day from the heights is also a way to lift the spirit.
Enjoy Etro Rooftop’s gourmet brunch and experience a perfect blend of view, flavor, and elegance — right in the heart of El Poblado.
Reserve your table and start the day in style.
