Medellín, where luxury is felt, not shown
Medellín is one of those destinations travelers never forget. A place where luxury isn’t loud—it’s subtle, intimate and beautifully woven into everyday life. Where nature and design coexist, and hospitality speaks from the heart.
This is why Medellín has become Colombia’s best-kept secret in luxury travel, attracting couples, leisure seekers, digital nomads, and global explorers who want more than a stay—they want an experience.
At the center of El Poblado, the city’s most vibrant and sophisticated district, stands a hotel that elevates this narrative: Binn Hotel, a boutique hotel in Medellín known for its contemporary architecture, curated gastronomy, personalized service, and panoramic rooftop views.
El Poblado: the heart of modern luxury in Medellín
El Poblado is Medellín’s contemporary jewel. Tree-lined streets, haute cuisine restaurants, specialty cafés, art galleries, and a cosmopolitan atmosphere make it the most desirable neighborhood in the city.
Within walking distance of Provenza, Parque Lleras, and Manila, this district is the perfect base for travelers seeking luxury accommodation in Medellín with direct access to culture, nightlife, and refined urban living.
Here, luxury isn’t a display—it’s a lifestyle.

Binn Hotel: contemporary design meets boutique hospitality
Set within this prestigious environment, Binn Hotel has become a reference for travelers looking for a boutique hotel in Medellín that blends style, warmth, and exclusivity.
Every space in the hotel reflects a sense of modern serenity:
- Spacious rooms with panoramic city views
- Clean lines, natural light, and contemporary materials
- A discreet, highly personalized service philosophy
The result is an atmosphere where elegance meets comfort and authenticity.
ETRO Rooftop: the city becomes an experience
When it comes to premium rooftop experiences in Medellín, ETRO is in a league of its own.
Located at the top of Binn Hotel, ETRO Rooftop offers:
• Golden-hour sunsets over the Medellín skyline
A breathtaking view of one of Colombia’s most vibrant urban landscapes.
• Signature mixology
Cocktails inspired by Colombian ingredients and crafted with precision.
• Music, ambiance, and design
A dynamic setting perfect for celebrations, romantic moments, or social evenings.
For couples, it’s an intimate haven.
For business travelers, a sophisticated social escape.
For international visitors, the city’s most iconic welcome.
La Makha Restaurant: a new expression of Medellín’s gastronomy
If Medellín is gaining recognition on the global culinary map, La Makha Restaurant is part of the reason.
This fine-dining restaurant in Medellín redefines local gastronomy with:
Local ingredients reimagined
Authentic Colombian flavors elevated with global techniques.
A multisensory culinary journey
Textures, aromas, and presentations crafted to inspire.
A warm, contemporary design
The perfect setting for intimate dinners and unforgettable moments.
For travelers who consider gastronomy an essential part of luxury travel, La Makha is a must-experience.
Wellness & hospitality: the new language of luxury
Contemporary luxury is not only visual—it’s emotional. It’s about slowing down, resting deeply, and reconnecting with oneself.
Binn Hotel integrates wellness naturally into the guest experience through:
- Spa treatments and relaxation therapies
- A fully equipped fitness center
- Quiet spaces designed for sensory comfort
Every element invites guests to pause, breathe, and embrace the rhythm of the city with serenity.
Live Medellín like a stylish local
Medellín is a destination full of creativity, nature, and cultural expression. Guests can enjoy experiences such as:
- Strolling through Provenza’s lush, café-filled streets
- Visiting art studios and galleries in Manila
- Dining at award-winning restaurants
- Enjoying craft cocktails at panoramic rooftops
Thanks to its strategic location, Binn Hotel becomes the perfect gateway for discovering Medellín through a local, stylish lens.
Why is Medellín Colombia’s best-kept luxury secret?
Because it blends perfect weather, cutting-edge gastronomy, contemporary design, warm hospitality, and some of the best luxury accommodations in Colombia, including boutique spaces like Binn Hotel.
Exclusive experiences you can only live in Medellín
• A city with artistic soul
Museums, street murals, and creative districts.
• A rising culinary destination
Innovative chefs redefining Colombian cuisine.
• Nature integrated into the urban landscape
Mountains, viewpoints, and parks all around El Poblado.
• Elegant nightlife
Rooftops, mixology bars, and curated social spaces.
Medellín offers a refined balance between energy and tranquility.
A city designed for meaningful luxury travel
Medellín stands as Colombia’s best-kept secret in luxury travel because it understands modern travelers: those who value design, authenticity, wellness, gastronomy, and personalized attention.
Within this vibrant setting, Binn Hotel shines not only as a place to stay, but as a destination of its own. From the panoramic sunsets at ETRO Rooftop to the refined culinary experience at La Makha Restaurant, every detail is conceived to elevate your journey.
Medellín is ready to welcome you.
And Binn Hotel is ready to make your stay unforgettable.
FAQs
Why stay in El Poblado, Medellín?
Because it is the safest, most modern, and most gastronomic district in the city.
What makes Binn Hotel unique?
Its contemporary design, personalized service, signature gastronomy, and panoramic rooftop.
What’s the best rooftop in Medellín?
ETRO Rooftop at Binn Hotel offers one of the most impressive sunset views in the city.
Where can I enjoy gourmet dining in Medellín?
La Makha Restaurant, located inside Binn Hotel, is a top choi
